The Ministry of Health and Prevention (MoHAP) announced that it was awarded in the categories of Digital Transformation and CX Leader of the Year at the Gulf Customer Experience Awards (GCXA) 2022, which took place in Dubai, in recognition of the ministry's painstaking efforts to implement its strategy, which focuses on the sustainability of its relationship with customers through outstanding and rich experiences that improve the performance of its service system.
It also demonstrates the ministry's commitment to providing advanced solutions for its services that are in line with best practices, as well as optimizing its staff's skills to efficiently cater to needs of its customers through innovative plans and programs that improve access to the best services.
Samir Al-Khoury, Director of Information Technology Department, earned the award in the Digital Transformation category, while Maryam Khalifa Almuhairi, Head of Quality Department at the Information Technology Department, received the award in the CX Leader of the Year category.
This recognition clearly reflects the ministry's keenness to provide sophisticated solutions in line with international best practices while keeping its staff's skills up to date in order to meet the needs and expectations of customers and ensure their satisfaction by developing new plans and programs that enhance access to the best services.
Significant achievement
"Such awards are a significant addition to the ministry's impressive list of accolades. They are also a regional recognition of our excellence in enhancing customer experiences and offering high-quality service,” said Ahmed Ali Al Dashti, Assistant Undersecretary for the Support Services Sector, adding “We look forward to more significant accomplishments this year."
"Winning these awards at such a prestigious event is nothing but a catalyst to redouble our efforts and forge ahead with our smart and digital transformation plans and programs," he stated.
Improving customer experience
Following his award acceptance, Samir Al-Khoury, Director of the IT Department, said MoHAP adopts modern technology-based solutions to make communication with customers considerably simpler and easier.
He continued, "We are proud to have received two awards this year. Providing customers with a high-quality experience has always been a primary motivation and approach within our corporate service models. This honour is a testament to the ministry's dedication to providing exceptional services and enhance the customer experience according to the best approved standards."
The Gulf Customer Experience Awards seek to recognise leading institutions and businesses that provide outstanding customer experiences.